The Best Way To Choose And Apply Foundation


Many of us do not have the entourage of makeup artists that diva celebrities are blessed with, leading many of us to fall victim to the odd beauty blunder, every now and then. And, the most common mistake made is the application of foundation.

We choose the wrong foundation more often than not, as not only does one have to colour match under artificial lighting, but there is such a vast range to pick from i.e. oil-free, luminous, powder finish, smudge-proof, water-proof… A list that can get as long as your arm.

On an average, fair skin tends to have a combination of skin tones, pink in the cheeks, yellow undertones throughout the rest of the face and neck. But, depending on your race, colours can vary from red, orange, yellow, olive, purple, blue, brown and reddish-brown. To find the right colour match, look at the underside of your arm to establish your dominant skin tone and match foundation accordingly.

Most foundations despite the dominance of yellow undertones, tend to be pink-based. For those who are a combination of pink and yellow or have Asian or olive skin, yellow-based foundation is the perfect choice as it neutralises any pink or red undertones for flawless look.

Foundation should be chosen not for the colour you would like to be, but for what you are. Apply a tester on your neck and along your jaw line, preferably in daylight for the right colour match.

Foundation Types
Select the sheerest formulation for a truly natural finish.

Liquid Foundation available in water and oil bases is the most versatile of all foundation types and suitable for almost all types of skin. Liquid foundations, not only provide a natural look by offering sheer coverage, they are also easy to apply and blend.

Cream Foundations go on smoothly but dry quickly, making blending rather difficult, which is why use them only when heavier coverage is needed. They provide intense moisturising properties making them ideal for normal and dry skin, however, because of heavier coverage, one is more likely to end up with a mask effect.

Compact Foundations are best for oily and normal skin types, delivering a speedy, sheer matte coverage when applied with a dry sponge and heavier matte coverage when applied with a wet sponge. Useful for a quick fix, using poor quality products can result in a caked effect, especially around the eyes or fine lines.

Liquid to Powder Foundations are a great choice for women on the go. However, sometimes blending becomes difficult as pliable liquid can quickly change to non-blending powder.

How To Apply
For those who are not pressed for time, liquid foundation evens out the entire complexion. For more coverage, select a concealer the same shade as your foundation and apply over it. A new trick that helps you hide imperfections without masking your face.

Set with a dusting of illuminating powder.