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Shopping For Ramadan

June 25, 2008

The Islamic month of Ramadan sees Muslims around the world fasting from dawn to dusk, focusing on an adequate amount of prayers, charity and cleaning up their record of personal accountability. It is also a time of shopping for Eid, buying new clothes, bangles, sending out Eid greeting cards, the latter being a recent tradition which has shops that sell cards doing brisk business.

A happy occasion, even if one’s budget is tight, there is no Muslim family that forgoes the chance to shop for new things for the house or for themselves. During Ramadan and its culmination into the holiday of Eid, people want to always wear new clothes and other products. In accordance with Islamic teachings, even the perfumes sold during this period must not contain any alcohol, which means any perfumes to be bought must be oil based. As well, you will find many shoppers shopping the bazaar for book on Islam to help them elevate themselves spiritually.

Ramadan time is a great time for shopoholics who can shop to their hearts content legitimately. It is also a great time for bargain shopping as shop keepers give special discounts to those shopping for Ramadan and Eid. Veiled Muslim women can be seen busy shopping at hundreds of glittering shops, vendors selling everything from sewing needles to garments, bangles to cosmetics, fruits to lip-smacking dishes. The recitation of the holy Quran, hymns and qawwalis (Sufi songs) can be heard, even while people shop for bangles, bridal wear, pearls, jewellery, surma, perfumes, etc.

Every man, woman and child wear new clothes on Eid to mark the end of Ramadan. Such is the economic spin-off of Ramadan that thousands of other workers set up roadside shops to sell garments, perfumes, caps, household items, fruits and eatables. The month-long religious activities come to an end with mass prayers in Idgahs or open grounds. Attired in their new clothes, people celebrate the occasion with sheerkorma (sweet dish) to mark the chaotic shopping days of Eid and Ramadan. Till next year, at least!


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